Weekend Wrap Up: Social Sauce!

WEEKEND WRAP UP 15 JULY 2011
SOCIAL
1. Why Relationships Matter
Are You Ignoring This Secret to Building a Profitable Website?
by James Clear
http://diythemes.com/thesis/build-relationships-email/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+thesistheme+%28Thesis+Theme+for+WordPress%29&utm_content=Google+International
2. The Only reason To Paprticipate In Social Media
http://www.ducttapemarketing.com/blog/2011/07/06/the-only-reason-to-participate-in-social-media/
3. New Data: Tweet Lots of Links to Get Followers
http://danzarrella.com/new-data-tweet-lots-of-links-to-get-followers.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DanZarrella+%28Dan+Zarrella%27s+Blog%29&utm_content=Google+International#
4. Facebook Fan Page
http://www.ducttapemarketing.com/blog/2011/06/29/google-offers-great-business-potential/
5.
The Secret to Making Social Media Work: Get It on a Calendar
Diane Helberg
http://smallbiztrends.com/2011/06/social-media-get-on-a-calendar.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+SmallBusinessTrends+%28Small+Business+Trends%29&utm_content=Google+International
6. http://www.ducttapemarketing.com/blog/2011/07/11/the-seo-cupcake/

Social Networking – about people, not numbers…

Ah, social media – can’t manage your time with it and can’t grow your business without it?
To me, the word ‘social’ seems redundant in the phrase ’social networking’. If networking isn’t social what the heck is it? Online networking for business has the same purpose and function as offline business networking, don’t you think? Here’s some social networking info and opinion for you to ponder or put into practice next week – or today.

3 ways to build relationships online and why relationships matter

James Clear, on the Thesis blog, asks if you are ignoring this secret to building a profitable website and makes 3 very actionable recommendations about building relationships online.

The only reason for a business to participate in social media is to get a customersThe Only reason To Participate In Social Media

of Duct Tape Marketing makes no bones about his cause and offers practical wisdom about the value of establishing trust through genuine engagement and consistent communication with potential customers via social networking.

New Data: Tweet Lots of Links to Get Followers

Social media scientist Dan Zarrella crunches the data yet again and reveals that tweeting lots of links is correlated with having lots of followers.

The Secret to Making Social Media Work: Get It on a Calendar The secret to making social netorking work: get it on a calendar

Small Business Trends writer Diane Helberg shared  her 3 top tips for finding the time to make social networking work. Her practical article identifies her favourite tips and tools for setting your online networking goals, scheduling the associated tasks and maintaining the discipline to sustain your social networking activities.

What are your top tips for making social networking work for your business?

Share your practical wisdom by posting a comment.

Here’s to Getting Your Business Found Online,
Karyn Clarke

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Karyn Clarke is the author of the forthcoming book "Built To Be Found: Secrets, Strategies & Systems For Setting Up A Website That Gets Your Business Found Online."
For speaking engagements, consultations, questions or website quotes contact Karyn here.

Weekend Wrap Up With HubSite Builder!

Welcome to the first weekend wrap up…

Each Friday or Saturday I plan to publish a list of 3 to 5 articles, tips or resources that my clients or I have found useful for getting your business found online.

Core topics will cover:

  • Blogging for business
  • Optimising your website for search engines
  • Landing page tips
  • Using social media to develop and maintain relationships online
  • Time management tips to maximise the time you spend working ON your business, rather than IN it
  • Tips and tools to strengthen communication with your tribe

This Weekend’s Wrap Up Focuses on Blogging For Business

Weekend Wrap Up With Hubsiet Builder

Google Panda: Demanding Quality Content For Your Business Blog

    The success of your business blog depends on you creating great content for your readers. Not only do your readers expect quality content, so do Google’s search engines – to the extent that Google is now demoting sites that do not meet their standards of quality content. Read tips from Small Biz Trends for managing Panda

    How To Make Money From Your Business Blog

      Anna Hoffman bares all in her comprehensive article on the truth about making money with blogging. She shares what has worked and what hasn’t worked for her. I especially appreciated her tip about the Tools page on her blog and plan to implement that right away on Hubsite Builder’s site. See what Anna shares about making money with your business blog.

      What If You Feel Really Challenged To Write Quality Content For Your Blog Even Though You’re An Expert In Your Field?

        I’ve just enjoyed reading Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) by Ann Handley and C.C. Chapman with David Meerman Scott writing the forward.

        A very easy to read resource (I’m into Kindle versions these days), this book gives great encouragement and practical tips to new business bloggers plus more advanced strategies for the old hands.

        If you want help with a blogging as marketing strategy, this book is a great place to start.

        What tips and tools have you found helpful for business blogging?
        Share your wisdom – post your comments and suggestions in the comments box below.

        Here’s To Getting YOUR Business Found In Google,
        Karyn Clarke

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        Karyn Clarke is the author of the forthcoming book "Built To Be Found: Secrets, Strategies & Systems For Setting Up A Website That Gets Your Business Found Online."
        For speaking engagements, consultations, questions or website quotes contact Karyn here.

        Built To Be Found – Help Me Write The Book!

        Secrets, Strategies & Systems For Building A Website That Gets Your Business Found Online…

        At my recent series of live seminars you folk, the  participants, were so enthusiastic and asked SO many questions that I joked around, saying “It would take a book to answer all the questions that you guys have asked in these four seminars about getting your business found online!”

        So, I’m rising to the challenge, and because the book actually stems from your questions, I want to make sure that I answer them fully, so here’s your chance…

        This short video (1 min 24 sec) gives a quick overview of the book’s content

        Ask your question about how to build a website that gets your business found online

        I don’t want you to be shy about asking… the question you don’t ask may be just the one whose answer would be most helpful to someone else.

        Let me put book in context for you – it will be written for business owners who are relative beginners – in other words, they did not grow up with computers, the internet, blogs, social networking and automated email marketing etc.

        Built To Be Found: Secrets, Strategies and Systems For Building A Website That Gets Your Business Found Online, by Karyn Clarke

        Most of my clients fall into that group of people, so I’m really accustomed to answering these sorts of questions, BUT I want to make the book as useful as possible for my readers, so I invite you to ask your questions by clicking here.

        In return for your participation you will receive each chapter as I write it. That of course, may lead to even more questions :)

        Anyway, I’m really looking forward to your participation, so jump on over to the “Built To Be Found” page and ask away!

        Here’s To Getting YOUR Business Found In Google,

        Karyn Clarke,
        HubSite Builder

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        Karyn Clarke is the author of the forthcoming book "Built To Be Found: Secrets, Strategies & Systems For Setting Up A Website That Gets Your Business Found Online."
        For speaking engagements, consultations, questions or website quotes contact Karyn here.