Previous Organic SEO Technology Tips:

1. Organic SEO Technology Tip #1

Is your blog 100% integrated with your website? If you answered YES to that question, you possibly have a genuine Business Booster Blog.

If your answer was NO, you may find that your website is struggling to win the online presence your small business deserves.

It’s not your fault, even though you and your business may be bearing the brunt of the mistakes or misdemeanors of unscrupulous or uniformed web designers; web designers who have failed to develop an integrated systems approach to developing your website’s online presence.

Why you want an integrated business booster blog | Video

3 ways an integrated business booster blog builds your online presence

As a business owner who desires to establish a powerful online presence, your goal is to attract visitors to your website, connect with them as real people, with real needs and with real desires for useful information and assistance, then convert them into paying customers.

A blog that is fully integrated as part of your website system boosts your online presence and your business in three ways:

1. Attracts visitors to your site by making your website easy to find in the search engines. Regularly posting fresh content and articles to your blog provides not only fresh mind food for your readers, but also fresh indexing food for search engine spiders, pushing your site higher on the engine results pages – Google, Yahoo and so on. If your blog is set up using integrated and organic SEO technology like the site is, many internal and external links (feasts for search engines spiders) are created automatically every time you make a new blog post.
2. Helps you to connect to your blog readers, especially if you use video and audio both of which encourage easy engagement with you and your content. If you also invite your readers to interact with you and each other by posting comments and asking questions in the comments box below each post,  so long as your content is relevant to your readers you will quickly build a loyal tribe of followers who will come to know, like and trust you.
   
3. Smooths the process of converting visitors to customers. While we all desire a loyal tribe of followers, fans will only ever boost our egos and not in our business bottom line. When you have built rapport and trust with your followers through the quality of the information you provide them in your posts, and opportunities to interact with you through social media, it becomes relatively easy to offer loyal tribe additional resources that they can purchase from a website that is obviously part of your integrated blog and website system.
   

If you missed it here’s the first tip in the series for you to read Organic SEO Technology Tip #1

To Your Powerful Online Presence,
Karyn Clarke

PS
What challenges have you faced in integrating your blog with your website, and how easy was it to overcome that without wasting massive amounts of time? Share your experience in the comments box below.

Organic SEO Starts With Your Website Technology

If you want to create a powerful online presence for your small business, then you also want to start with the end in mind by making sure you leverage not only the right knowledge and skills, but also the right, integrated system. What do I mean by an integrated system?

A quick video explanation of an integrated system…

A system then, is a set of interacting or interdependent elements forming an integrated whole. And you need all of the elements or parts of your website system working together to achieve your online marketing goals.

Your #1 goal for your small business website

The purpose of your website is to establish a powerful online presence for your small business. To do that your website needs to achieve these targets:

1. Get noticed by searchers. To get noticed by searchers your business website needs to
   
2. Achieve high search engine rankings. To get high search engine rankings your website must
   
3. Have every element of your business website keyword optimized.

The smartest way to keyword optimize your small business website in order to develop a powerful online presence is to leverage an integrated system. Remember in the video when I spoke about systems having structure, behavior, and inter-connectivity? You want to make sure that each and every element of your site is part of an integrated whole, structured so that an input into one part of your system interacts with other parts of the system, resulting in multiple outputs without you investing additional time or energy. How cool is that?

What does an integrated website builder system look like?

HubSiteBuilder.com was built using an integrated SEO system that leverages organic SEO technology.

The four main modules or pillars of an integrated SEO system are:

1. SEO optimized website builder software – provides the basic platform to leverage organic SEO technology to create a powerful online presence for your small business
   
2. A business booster blog – allows for fresh updated, keyword phrase optimized content to attract search engine spiders to your blog and website pages
   
3. Social media mobilization capability – automatically notifies social sites, including video sharing sites of your latest blog posts and videos
   
4. Online marketing maximizer – allows you to create an endless variety of website pages that build rapport and trust with your visitors.
   

Those four modules each have literally dozens of inbuilt features that optimize organic SEO using your keywords and keyword phrases. The major advantage of an integrated website builder system is its ability to simplify your input of time and energy and at the same time magnify your online presence.

Your biggest barrier to getting noticed and being found online is not having and leveraging an integrated system to build your online presence.

In my next post in the series of organic SEO technology tips I’ll reveal several reasons why you want a business booster blog integrated with your website builder system to maximize the online presence of your small business. If you missed it you can click here to read the Introduction To Organic SEO Technology Tips Series